Zoe Kratzmann, a premier luxury brand, approached us with the pressing challenge of upgrading their online retail experience. They were faced with a suboptimal website riddled with various issues - from bugs and slow loading times to frequent errors. Moreover, their customers experienced difficulty in finding their size, which detracted from the desired luxury experience. This presented a major hurdle for the brand, as it was crucial that their online presence reflected the high quality and attention to detail expected from a luxury provider.
To tackle the challenge head-on, our team embarked on a mission to completely redesign Zoe Kratzmann's online shop and move them to Shopify Plus. Our strategy was two-fold: firstly, to develop a sleek, custom-designed theme that encapsulates the brand's identity while making the website more user-friendly and easier to navigate. Secondly, we prioritised fixing bugs and improving loading times to ensure a seamless and fast user experience.
Part of our solution included integrating cutting-edge technology products such as Gorgias and Status into their tech stack. This not only served to enhance customer experience but also drove revenue growth. By focusing on delivering vital information easily and creating a smoother customer journey, we were able to craft an online platform worthy of the Zoe Kratzmann name. Now, customers can not only find their size with ease but also enjoy a digital experience that mirrors the luxury of the brand.